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Marketing
The Value Of Email Marketing For Online Businesses
Some marketers say that email is dying.
I suppose it depends on your market and the demographics you serve. Still, in my experience, nothing has been more valuable to the success of my online business over the past nine years than my list of email subscribers and my ability to share with them regularly.
In fact, outside of running paid ads to grow my email list, email marketing has been my main marketing strategy, resulting in over $1,300,000 in sales of my Princess Ballerinas Lesson Plans (…
Infusing Your Unique Energy: The Essence of Personal Branding
One of my favorite marketing strategies for online business owners is building a personal brand. A personal brand means that you are the face of the business. It means you allow your personality, individuality, and unique approach to whatever you do to shine brightly in your brand.
In the online space, hundreds, if not thousands, of similar creators are often in your niche. One of the easiest ways to stand out from the pack is with a personal brand, after all, there's only ONE you. Creating a …